Better integration with other online tools and easier maintenance of ASME CMS to reduce resource utilization.

Improved flexibility and the ability to spin up new content and support new initiatives without heavy production workflows.

Implement responsive design for mobile access - including new page templates

Improve the site’s overall usability and navigation

Enable better self-orientation, the organic discovery of products and content, and intent-based journeys

Provide a robust product catalog and online ordering environment to improve conversions - drive more e-commerce revenue

The old version had an excessive number of pages, poorly distributed content, and inconsistent categorization where related subjects were scattered across different locations. At this stage, we focused on creating a sitemap to gain a clearer understanding of user paths and streamline the platform's structure.